Now that the school holidays have begun here in Australia, although I still have one assignment due for this semester, the time has come to start preparing phase two of our new direction. I've started getting into the social media quite a bit of late as I experiment with marketing avenues. Using Google Analytics and so forth to measure interest in various posts, web design etc.
I can only imagine how much this is annoying some of my friends who will see my posts pop up in multiple locations simultaneously as I test the various social media links. I must say though that I am having a ball playing with this stuff, a nice distraction to all the software study.
I have spent a few hours updating my "Blogger" page and whilst this will no doubt have a negative impact on the search engines initially it will actually be an improvement for the future. I still have to spend more time tidying up those web pages and I will do so over the next month or so.
Time to move on to the advertising phase of our new enterprise. We have decided on a name "Lombard Design" and have developed our logo, keeping both name and logo simple.
We (Bonnie Ronnie and I) have decided on a theme and visual representation for our tag line which is "Captured moments in time" depicted below.
Now we need to get ourselves into print, yellow pages online I believe will be the most cost effective start. Once we start building a client base we will have the added advantage of advertising via our work which of course will be predominantly commercial.
The other thing I have to do is get a web page for this entity up and running by the end of the first week in January. I might have to keep it simple and ditch my idea of learning Joomla and Rockettheam for that site. Just a bit too much to cram into the little grey matter left between these old ears methinks:)
Till next time - God Bless.